Pre-Conference Workshop (Thursday, June 6th)

Managing Cultural Change in Libraries: Marx, Maslow and Management
John Pateman

Changing times require new management and leadership styles. Open, inclusive, community led and needs based libraries require leaders and managers who focus on ‘doing the right thing’ as well as ‘doing the thing right.’

Embedded and sustained cultural change is a holy grail which has been pursued for many years. This workshop provides an analytical framework for achieving cultural change in libraries, which are one of the longest and most enduring public sector institutions.

This analytical framework has been developed by synthesising the ideas of Karl Marx (‘From each according to his ability and to each according to his needs’), Abraham Maslow (The Hierarchy of Needs), and Management thinkers such as Jim Collins (author of Built to Last and Good to Great).

This mixture of political science and psychology provides a new way of framing the challenge of cultural change in libraries. It creates a solid conceptual and theoretical basis for the changes required to transform Traditional Libraries (which serve only a minority of the community) into libraries which are Community Led and Needs Based (which are truly open to all).

This analytical framework will enhance our understanding of libraries; but to understand the world is not enough – we must also seek to change it. And so this workshop also gives practical examples of how the analytical framework can be applied. Workshop participants will use the framework to assess the libraries they work in to determine where their organizations  are positioned on the Traditional – Community Led – Needs Based spectrum.

#LSLS19: Sea Changes In Libraries (Friday, June 7th)
Lake Superior College

8:00 – 8:45 am: Registration

8:45 am: Welcome and Opening Remarks

9:00 – 10:00 am: Keynote Presentation: Blue Ocean Strategy: Creating a Blue Ocean Shift in Your Library
John Pateman

Blue Ocean Strategy takes a systematic approach and provides the tools for successfully creating and capturing blue oceans. We like to think that libraries are unique, and in many ways they are. But just because we are unique does not mean that we don’t have competitors – in fact just about everything that libraries offer is also being provided by someone else these days. 

Our competitors are getting bigger and better – it used to be the independent book seller or pre owned book store, but now it’s Amazon, Apple, and Google. And our rivals are constantly reinventing themselves to stay ahead of the competitive curve. 

Libraries need to do the same thing and get out of the red waters of cut throat competition and create new blue oceans where we are not just the biggest fish in the pond, but the only fish.

Tomorrow’s leading organisations will succeed not by battling competitors, but by creating blue oceans of uncontested public space ripe for development. Such strategic moves – termed value innovation – create powerful leaps in value both for the library and its patrons, rendering rivals obsolete and unleashing new demand.

There are five steps to making a Blue Ocean Shift: Get Started; Understand Where You Are Now; Imagine Where You Could Be; Find How You Get There; Make Your Move. I will take you through these five steps and demonstrate how Thunder Bay Public Library has made a Blue Ocean Shift from a stand alone library to a multi-purpose Community Hub.

10:15 – 11:15 am – Session 1

YALSA’s Transforming Teen Services: Docking Soon at a Harbor Near You
Andrea Egbert, Anoka County Library; Leah Larson, Minnesota State Department of Education; Tessa Michaelson Schmidt, Wisconsin Department of Public Instruction 

Creating and Maintaining a Multigenerational Library
Danielle A. Becker, Hennepin County Medical Center Medical Library

Sailing Together: Community Scanning from Stem to Stern
Lizzy Baus, Minitex; Mollie Stanford, Arrowhead Library System; Katie Sundstrom, Two Harbors Public Library; Heidi Schutt, Muir Library – Winnebago

Moving the HCC Library
Rachel Milani, Hibbing Community College

11:30 am – 12:30 pm – Session 2

Port Cards: A Library Card for Every Student in the Duluth Public Schools
Jessica Bellini, Heidi Harrison, and Sue Schumacher, Duluth Public Library

Changing Directions: The Unchartered Territory of Dementia-Friendly Libraries
Jennifer Ellis, Wisconsin Indianhead Technical College
“The Beach” Memory Kit
Dementia Friendly Libraries in Wisconsin: A Best Practice Guide

Hosting a National Traveling Exhibit: One Exhibit, Three Libraries, Three Communities, Three Experiences
Dianne Narum, Bemidji State University; Jane Young, Century College; Aaron Stefanich, Grand Forks Public Library

Open Access: A Ripple or Tidal Wave?
Jodi Carlson Grebinoski, University of Minnesota Duluth

12:30 – 1:45 pm – Lunch

2:00 – 3:00 pm – Session 3

A Catalog of Change: Partnering with Subject Librarians to Improve ILS Discovery
Rex Hughes, North Dakota State University

Walk a Mile in My Shoes: The Vital Role All Libraries Play in Developing Empathy
Doug Johnson, ISD 191 Burnsville-Eagan-Savage Schools

Letters for Legislators: Breaking Down Barriers to Civic Engagement
Jennie Archer, Concordia College

Instructional Design in the Library: A Welcome Change
Stephanie Warden, University of Wisconsin-Superior

3:15 – 4:15 pm – Session 4

A Voyage of Discovery: Escape Room Activities for Outreach and Instruction in Every Library
Ian Moore. Kayleen Jones, and Rosie Erickson, University of Minnesota Duluth

Google Chrome Devices in Public Libraries
Seth Erickson, Traverse des Sioux Library Cooperative

Zombies, Ducks, Crafts: Passive and Immersive Events on a Library Budget
Adam Brisk and Chelsey Miller, University of Minnesota Duluth

What now? Using Survey Data to Make Meaningful Change in Libraries
Robin Miller and Kate Hinnant, University of Wisconsin-Eau Claire